For the second half of Summer in 2018, I focused on a personal project for a fake photography client named Birdie + June. The goal of the project was to create beautiful branding and a simple and strategic website on Squarespace.
With each step, I treated the project like it was a real client. From brand strategy to moodboard, to branding, and the website strategy and design I was focused on creating design work that would help this client (albeit fake) establish and grow her business.
Although this design project was for a fictional client, just like with all of my projects I had to make sure I was clear on the ideal client for the business. I decided that was an adventurous couple who is ecstatic about committing to each other and beginning a new chapter in their lives. They love traveling, so they knew right away they wanted a destination wedding with photos that capture not only they love they have for each other but one of the most special days of their lives.
branding + site design
website platform: squarespace
I felt great about my brand before getting started with Kory, but I knew I needed outside perspective on how to streamline and simplify. Now I feel like my brand is perfect – it’s whittled down to exactly what I was hoping for. I’m not panicking about how to keep visual consistency, I just KNOW how to do it. Kory is an efficient professional who very clearly communicates her deliverables, process, and schedule. She will fulfill these obligations to a T and leave you with a brand that is simple and beautiful.– Megan